Greenwich Farmers Market in Full Swing; Sleepy Hollow Farm Joins with Beef and Pork

By Juliet Winegardner, Greenwich Academy Class of 2024

Every Saturday morning, members of the Greenwich community wait excitedly for Market Master Judy Waldeyer to ring the opening bell at 9:30am, welcoming them into the farmer’s market in Horseneck Lot. According to Judy, what makes this market special is that it is “jobber-free,” meaning each product can be traced directly back to its source in Connecticut.

Greenwich Farmers Market in Horseneck Lot is “jobber-free,” meaning each product can be traced directly back to its source in Connecticut.

“A jobber is somebody who buys finished products and then comes and resells them. That we don’t have,” she said. Judy, also known as “Judy the Jam Lady,” is a vendor herself, selling an assortment of jams and more. 

This year, the Greenwich Farmers Market welcomed a new vendor. Sleepy Hollow Farm, based in Southington, offers a variety of both beef and pork, as well as chicken eggs. The owner, Jeff Matthews, gained control of the farm along with two other agricultural businesses after his uncle passed away last July. Of these businesses, Bristol Beef, is one of the four USDA slaughterhouses in Connecticut.

“We are able to follow our process all the way from our animals through our finished product,” said operations manager Bob Boudreau. 

Matthews invited Boudreau on shortly after obtaining the business. Boudreau, who ran a small family-owned factory doing aerospace and defense work for 27 years, was sought out by Matthews for his business skills.

“We get questions about whether or not our animals are grass-fed,” Boudreau said. “We don’t believe that pure grass-fed produces the best quality meat. We believe that a combination of grass, hay, and grain, along with a load of fruits and vegetables from our local produce market, creates the best marbling and the best-flavored meats that you can get.” 

“If you are into grass-fed beef, typically what you are looking for is a very lean meat,” Boudreau explained. “We prefer something that is well marbled, because we believe that the fat equals flavor.”

Bob Boudreau at the Sleepy Hollow Farm tent at Greenwich Farmers Market. July 8, 2023

Sleepy Hollow Farm has enjoyed a warm welcome from the Greenwich community thus far. “It’s been amazing,” Boudreau said. “People have been so inviting and friendly, it’s outrageous.” 

Sleepy Hollow Farm filled a void at the farmer’s market that has been empty for a few years, after the departure of the previous beef and pork vendors. Boudreau recalled a customer saying he was grateful to have them. “People are thankful that we’re here.” 

Greenwich is the only farmer’s market Sleepy Hollow Farm is participating in.

More information on Greenwich Farmers Market is available online. Click here for list of vendors. The seasonal market runs Saturdays from 9:30am to 1:00pm in Horseneck Lot. Please wait at the entrance until the “opening bell” to let the farmers set up. Pets are not allowed in the market.

See also:

Wave Hill Breads Joins Greenwich Farmers Market on Saturdays in Horseneck Lot

Enter the Fungi Kingdom: Seacoast Brings Exotic, Nutritious Mushrooms to Greenwich Farmers Market

Bob Boudreau at the Sleepy Hollow Farm tent at Greenwich Farmers Market. July 8, 2023
Among the vendors offering products from Connecticut is Riverbank Farm, based in Roxbury. July 8, 2023
Wave Hill Breads joined the Saturday Farmers Market in 2021 are are a regular presence. July 8, 2023
Victoria from Sankow’s Beaver Brook Farm with Nancy Moore from Moorefield Herb Farm at the Saturday Greenwich Farmers Market in Horseneck Lot. July 8, 2023
Nancy Moore from Moorefield Herb Farm with zinnias, basil and lavender. July 8, 2023
Fragrant lavender plants from Nancy Moore of Moorefield Herb Farm. July 8 2023
Greenwich Farmers Market operates seasonally on Saturdays from 9:30am to 1:00pm.
Greenwich Farmers Market operates seasonally on Saturdays from 9:30am to 1:00pm.
Seacoast Mushrooms at the Greenwich Farmers Market. July 8, 2023
Seacoast Mushrooms at the Greenwich Farmers Market. July 8, 2023
Friends and neighbors catch up at the Greenwich Farmers Market. July 8, 2023
Coffee Luca is a regular presence at the Greenwich Farmers market on Saturdays. July 8, 2023
Victoria from Sankow’s Beaver Brook Farm at the Saturday Greenwich Farmers Market in Horseneck Lot. July 8, 2023
Sampling a variety of delicious cheeses at the Sankow’s Beaver Brook Farm tent at the Saturday Greenwich Farmers Market in Horseneck Lot. July 8, 2023
Riverbank Farm display of colorful flowers at the Greenwich Farmers Market in Horseneck Lot. July 8, 2023