CLOSED: MakerBot on Greenwich Ave

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On Tuesday little remained of MakerBot’s Greenwich Avenue store but the outline of the glue from the freshly removed sign, pieces of which dotted the sidewalk. In the window the reflection of Saks Fifth Avenue across the street was visible. Credit: Leslie Yager

Screen Shot 2015-04-21 at 9.31.31 PMMakerBot on Greenwich Ave has closed. On Tuesday, pieces of the sign were scattered on the sidewalk. On the company’s website, a blog post refers to a re-organization, expense reductions and closing of three retail locations. In addition to the company’s Greenwich Avenue location, the company closed its Newbury Street store in Boston and its New York City store on Mulberry Street.

At MakerBot, we continue to evolve at an incredible pace. We’ve grown more than 600% from 2012 to 2014 – in short, we’ve grown incredibly fast.

As a company that’s focused on leading-edge innovation, we’ve learned to embrace change in order to stay focused.

Today, we at MakerBot are re-organizing our business in order to focus on what matters most to our customers. As part of this, we have implemented expense reductions, downsized our staff and closed our three MakerBot retail locations.

With these changes, we will focus our efforts on improving and iterating our products, growing our 3D ecosystem, shifting our retail focus to our national partners and expanding our efforts in the professional and education markets.

“These organizational moves are part of the continued scaling of MakerBot,” said David Reis, chief executive officer of Stratasys.

At MakerBot, we’re proud of being a highly innovative company that is leading the new product category of desktop 3D printing. We’ve experienced significant growth since inception, and achieved market leadership by iteratively testing, proving and pivoting our business.

We look forward to putting the power of desktop 3D printing in the hands of even more people in 2015.

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